Will reimbursement Rs 24,000 crore to investors in 3 months: Sahara said to SC


New Delhi: Sahara India on Saturday confident the Superior Judge that its two organizations which had brought up Rs 24,000 crore through Additionally Completely Sports convertible Debentures (OFCDs) from their investors will reimbursement the quantity within three several weeks.

"We will reimbursement the quantity. There is no query of going returning," mature recommend Gopal Subramaniam, showing for the organization, informed a common advancing by Rights K S Radhakrishnan.
He also asked for forgiveness with the common to allow the companies a while to type out the "disagreement" with SEBI which has claimed that the organization is not providing all the records associated with the investors to it as per the top court's past purchase.

The common was listening to an program by SEBI, which has claimed that the Sahara India has not equipped all records in its legal care to the industry regulator as was instructed by the top court to do by Sept 10.

The common after listening to the justifications published the issue for further listening to on Oct 19.
The top court on Aug 31 had said that if the organizations -- Sahara Indian Actual Property Organization (SIREC) and Sahara Actual estate Financial commitment Organization (SHIC) -- fall short to reimbursement the quantity then SEBI can connect qualities and lock up records of the organizations.

It had requested the organizations to reimbursement the cash to their investors within three several weeks with 15 % yearly attention.

It had also requested Sahara to supply all its records to the regulator.

The court had also hired one of its outdated most judges, Rights B N Aggarwal, to manage the activity taken by SEBI against the two Sahara companies.

The common had said the municipal and legal obligations should be enforced on the organization for involving in such financial offence.

Sahara’s Emotional Statement After Court’s Order


1.                In 2008/2009 Sahara filed its RHP under the provisions of the Companies Act with the Ministry of Corporate Affairs, which was duly registered and approved by them for raising money for Real Estate Business on the same basis as was done in 2002 for an earlier issue of Sahara.  The earlier issue was duly closed and registered with the competent authority in 2008 along with the list of all investors running into millions.

2.                Any country’s system will collapse if after getting clear, clean permissions from country’s competent Government’s Regulator, the company is so severally punished.  Meaning, lawful bona-fides are severely punished with retrospective effect.

3.                Here we want to inform all our Hon’ble Depositors and investors that you need not worry about anything and be at absolute peace since as Sahara the most dutiful and absolute honest custodians of your money and by the grace of God, we are so healthy with all-round strength that there cannot be even one day delay in any payment commitment of Sahara.

4.                In the last 33 years there is not a single complaint of non-payment, whereas we have paid around Rs.1,40,000 crores maturity/redemption and against the enrollment of around 12 crores investors.

5.                People cannot accept Sahara’s super-fast growth. All along we have been getting beatings and beatings from all authorities, whereas we should be appreciated.

6.                All along for the past 7-8 years we have felt and faced the   onslaught of various authorities since they concluded whimsically without any verification that the deposits, investments we have received from the public are fictitious and bogus as they feel the money with us is ill-gotten, from politicians etc.

7.                Firstly, Income Tax Department held on to our refund for decades to the tune of around 2000 crores, but ultimately it was truth that prevailed, they verified and verified and ultimately they had to pay us back the entire amount in the year 2011.

8.                Reserve Bank of India, in 2008, killed our Financial Inclusion based RNBC activities and gave us 7 years’ time to repay our depositors, which we cleared in just 4 years.

9.                Of course we shall never blame the Respected Judges of Hon’ble Courts of our beloved country.  However, it is the fault of the machinery which presents the facts incorrectly and in such a manner so as to create a false and negative perception so as to convince the Hon’ble Courts that Sahara has collected unbelievably large sums of money from public which are actually ill gotten and fictitious.

10.           AND THE FACT IS THAT THERE IS NOT A SINGLE BENAMI MONEY AND THIS STATEMENT IS SAHARA’S CHALLENGE TO ALL AUTHORITIES OF OUR COUNTRY.

Further we claim with challenge that each and every rupee we have accepted in last 33 years is always against receipt from the company and with an application form duly signed by the Hon’ble depositors/investors.  Every rupee which has come to Sahara can be verified by the authenticity of the depositors/investors.  WE INVITE THE CONCERNED AUTHORITIES OF THIS COUNTRY TO COME AND VERIFY.

11.           FURTHER CHALLENGE OF SAHARA TO ENTIRE AUTHORITY OF THE COUNTRY TO COME AND VERIFY OUR CLAIM THAT SAHARA HAS NOT DONE ANYTHING EVER AGAINST THE LAW OR SPIRIT OF LAW, SAHARA HAS NOT DONE ONE RUPEE BLACK MONEY BUSINESS, NOT EVER GONE TO ANY AUTHORITY FOR UNDUE FAVOUR (whether through licensing or beneficial quotas) FOR EVEN ONE RUPEE EARNING WE ONLY BELIEVE IN HARD WORK WITH ABSOLUTE HONESTY AND DEDICATION.

12.           Even we would like to mention that all along MCA, RoCs and Sahara were lawfully (as per the Company’s Act) absolutely right, everyone’s problem is why and how can Sahara raise so much of funds from public. Irresponsible people only conclude that this is all ill-gotten money and from the politicians, whereas probably 90% of our depositors, investors are those very small investors, who never go to banks and banks too never reach them.

13.           We should rather always get a pat on our backs for such good social work.  Had our committed Ten lakh workers not gone to those small depositors they would have spent those monies in alcohol or gambling etc., we are saving their monies and bringing them to the nation’s mainstream and thus helping those poor people for their better future out of forced savings.

14.           The saddest part is sitting on the chair in air conditioned offices, they imagine and allege and never bother for any sort of verification.

15.           If we continue to write about THE INJUSTICE WE HAVE FACED FROM SO FAULTY A SYSTEM OF OUR COUNTRY probably huge space will be required.  Let us not go for those, but we should write here that for the future interest of our country these totally unjustified tortures are responsible for India’s corporates (Big, medium or small) continuously developing business outside the country and good brain run away from the country.  Of course, we at Sahara, we are not escapists.  We shall fight against the system and grow in our beloved country for the growth of our country.

Through our expansion programs in next 2 to 3 years we shall provide permanent salaried employment of around 3 lakhs people apart from around 5 lakhs new introduction of field workers.  Meaning Sahara shall be providing livelihood to around 18 Lac families.
We Stand Committed
Sahara India Pariwar

Azaadi from Adulteration



We are very happy that emotionally we are pioneering the best quality Consumer Merchandise products at most competitive prices, right quantities that will be delivered to the doorstep of our esteemed customers
Our Surveys and Research as well as those of different agencies tell us about the dangerous situation of adulteration.

Adulteration is in almost everything

Adulterators Use Dangerous Adulterants Like * Argemone * Lead Chromate * Tricresyl phosphate * Lathyrus * Non-permitted colours * Urea and other adulterants like :            * Fine Pebbles * Mud * Hay * Inedible Talcum Powder for Polishing * Inedible Oils Like Mobil Oil and Rancid Oil * Detergent * Oxytocin Hormone Injections * Melamine * Lead * Cow dung * Sawdust * Chalk * Brick Dust Powder and Other Bad Powders * Sand             * Excess Sulphur and such other Dangerous items to adulterate a whole range of Staples, processed Food, Berverages, Personal Care Products, etc.
The Effects of Adulteration

Due to the presence of adulterants, you could suffer from many diseases and disorders, a few of which are listed here : * Stomach disorder * Impaired Digestion           * Acute Irritation of the Gastro – Intestinal Tracts * Anaemia * Liver/other Organ Damage & Cancer * Ergotism (St. Anthony’s Fire Burning Sensation in Extremities, Itching of Skin, Peripheral Gangrene) * Alimentary Toxic Aleukia (ATA) * Lathyrism         * Glaucoma * Cardiac Arrest * Argemone Oil Depletes Vitamin A and E * Increase in Serum Cholesterol, etc. * Food Poisoning * Iron Filings May Damage Alimentary Canals * Lead Poisoning * Mental Retardation * Brain Damage, etc.

Sahara launches its mega Quality Consumer Merchandise Retail Business under the brand name of ‘Sahara Q Shop’
Our aim behind this launch of pure and best products is to gradually kill Adulteration in India.

‘Sahara Q Shop’ provides a comprehensive range of products under 73 different categories with 800 SKUs in Staples, Processed Foods, Personal Care Products, Home Care Products, General Merchandise and Lifestyle Products at most competitive prices.

Providing new salaried permanent job to 1,43,000 people gradually within 18 months.

Quality is a fundamental value offered at ‘Sahara Q Shop’. It has adopted an integrated approach towards the same by setting up a ‘Sahara Quality Management System’ (SQMS) comprising ‘Quality Control’ and ‘Quality Assurance’ Departments.
End to End Quality Control – from Raw material procurement to manufacturing, packaging to delivery at the doorstep of the esteemed customer.

Total Quality Value Chain
·         50 Quality experts and associates
·         150 Quality Control Executives
·         30 Quality Assurance Managers
·         500 Quality Advisors
·         7 Quality Labs – Lucknow, Delhi (NCR), Mumbai, Patna, Kolkata, Hyderabad, Nagpur
·         Quality Control Team – Online Product check during Production
·         Quality Assurance Team – Secondary Layer to check adherence to Quality protocols System
·         Quality Advisory Board- Of known scientists and food technologists

Random check by International Testing and Certifying Agencies

-          Distribution through 305 state of the art warehouses in 285 towns & cities constituting 1 crore Sq. Ft.
-          Sales network of 600,000 trained sales personnel supported by 3000 call center executives
-          Products formulated after extensive primary research on 88,000 family covering 4.5 lac consumers  from  400 Indian cities & towns
-          Primary survey on 45,000 grocery stores across 1000 towns for customer spent preferences
-          Secondary Sampling on selected 10,000 consumers and live simulation test in 15 cities
-          On the occasion of the launch of Sahara Q Shop, ‘Saharasri’ Subrata Roy Sahara, Managing Worker & Chairman, Sahara India Pariwar, said, “I always believe that as a citizen of a great nation, we deserve the best quality living, be it where we live, how we live or what we consume. The rampant adulteration, dishonest practices of compromising quality, under-weighing, etc., are the menaces that are plaguing the prospects of a bright and healthy society and are also depriving the rights of people to live quality life. Sahara India Pariwar has always accorded priority to qualitative aspect of life. Our newest Quality Consumer merchandise retail venture is one such giant step which we have undertaken to curb the menace of prevalent adulteration practices in the market and provide the society with 100% unadulterated and best quality products at most competitive market prices.”
-          According to Chief Executive Officer – Sahara Q Shop, Shri Romie Dutt, “The Sahara Q Shop launch today is a record in itself. Launching such a huge repertoire on a single day is unprecedented. This has been achieved without compromising our fundamental value of quality. With the launch of Sahara Q Shop quality will be reaching the doors of every Indian at most competitive prices.” Mr. Dutt further added, “Each product of Sahara Q Shop is put through stringent quality tests and standards, be it vendor selection, sourcing, manufacturing or packaging, thereby completing the Q value chain.”
-          First Phase Launch – 15th August in 60 Towns and cities in 5 states – Uttar Pradesh, Uttrakhand, Rajasthan, Bihar and Jharkhand
-          Pan India plan to launch at 998 towns & Cities by March 2013

For pictures of the press conference, click the following link to download:
www.saharalive.in/qshop

‘Saharasri’ Subrata Roy Sahara gives a motivational session to the Indian Contingent at the Olympics Games Village, London


Lucknow, July 27, 2012: ‘Saharasri’ Subrata Roy Sahara, Managing Worker & Chairman of Sahara India Pariwar, a major business conglomerate and prime promoter & patron of sports in India, was invited by the Indian Contingent’s Committee at Olympics Games Village at Olympic Park, London, prior to the start of the one of the world’s biggest sports extravaganza, to motivate the Indian sportspersons. He met the Indian sportspersons of various disciplines including boxing, wrestling, shooting, archery, hockey, tennis, etc. and gave a motivational session conveyed his heartiest wishes to the Indian sportsperson in a form of a short speech to motivate them to perform their best. The contingent was also shown a motivational film produced by Sahara India Pariwar. The CDs of the motivational film were also given to all the Indian sportspersons in the Olympics Games Village.

‘Saharasri’ Subrata Roy Sahara, Managing Worker & Chairman, Sahara India Pariwar, said, “Apart from being a celebration of sports, Olympics is also a battle. With the mood of celebration, enthusiasm and zeal, one should participate in this battle. The scope of winning in this battle emanates from the fact when one puts its life’s best performance without any pressure of winning medals. What I have experienced in my life is that one should leave the fruits of success to the Almighty and one should also remember that the Almighty blesses only those people who deliver their best. Hence, you should perform your best.” In the end he said, “Being an elder to you, I convey my Aashirwaad to all of you for success.”

Besides, Sahara had earlier announced that it will award 5 kg medal of pure gold to the Indian sportsmen winning gold medals, 3 kg medal of pure gold to silver medalists and 2 Kg medal of pure gold to the bronze medalists, each, in the London Olympics 2012. For the team sports, each player of team winning gold medal will get 1 kg gold each, players of team winning silver medal will get 600 grams of gold each and players of team winning bronze medal will get 400 grams of gold each.

Sahara India Pariwar has adopted Indian Boxing, Wrestling, Archery, Shooting, Track & Field and Tennis covering support of a total of 101 sportsmen in these 6 games who are potential medal winners, until after London Olympics 2012. For the upcoming London Olympics 2012, a total of 32 Indian Sportsmen that are supported by Sahara India Pariwar, belonging to various sports disciplines, have qualified for the London Olympics 2012. Out of these qualified 32 sportspersons, 5 belong to Wrestling, 8 are from Boxing, 11 from Shooting, 6 from Archery, 1 belong to Athletics and 1 from Tennis.

The sponsor of Indian Cricket and Hockey (Men & Women National and Junior Hockey Teams), Sahara Group under its company, Sahara Adventure Sports Limited, owns the Pune IPL team and co-owns the Sahara Force India Formula 1 Team. Apart from this, it has extended support to the Indian Volleyball by sponsoring the Men’s National Teams (Senior & Junior) for a span of 4 years till 2016.

ABOUT SAHARA INDIA PARIWAR
Sahara India Pariwar is a major business conglomerate in India with operations in multiple sectors, including financial services, life insurance, mutual funds, housing finance,  infrastructure & housing, print and television news media, entertainment channels, cinema production, consumer merchandise retail, healthcare, hospitality, manufacturing, sports, and information technology.

Sahara announces medals of pure gold of 5 kg, 3kg and 2kg to every Indian winning gold, silver and bronze medal respectively in the London Olympics 2012


Lucknow, July 26, 2012: Sahara India Pariwar, a major business conglomerate and the prime promoter & patron of sports in India, today announced to award the Indian sportspersons winning medals in the forthcoming London Olympics. Sahara will be awarding a big 5 kg medal of pure gold to the Indian sportsmen winning gold medals, 3 kg medal of pure gold to silver medalists and 2 Kg medal of pure gold to the bronze medalists, each, in the London Olympics 2012. For the team sports the 5 kg of gold will be equally distributed amongst all the members of the team winning gold medal, 3 kg of gold amongst the members of the team winning silver medal and 2 kg of gold amongst the members of the team winning bronze medal, in the shape of medals.

‘Saharasri’ Subrata Roy Sahara, Managing Worker & Chairman, Sahara India Pariwar, said, "I strongly believe that there can hardly be any appreciation which can equate the undaunted efforts put in by the players who emerge victorious in the prestigious Olympics and bring the much coveted honour to our motherland. This reward is a small token of appreciation from us to the sportsmen to achieve great success and bring laurels to our beloved nation by procuring such highly acclaimed international distinctions”.

The sponsor of Indian Cricket and Hockey (Men & Women National and Junior Hockey Teams), owner of IPL Cricket team and Sahara Force India Formula 1 Team, Sahara India Pariwar, has adopted Indian Boxing, Wrestling, Archery, Shooting, Track & Field and Tennis covering support of a total of 101 sportsmen in these 6 games who are potential medal winners, until after London Olympics 2012. Apart from this, it has also extended support to the Indian Volleyball by sponsoring the Men’s National Teams (Senior & Junior) for a span of 4 years till 2016.

ABOUT SAHARA INDIA PARIWAR
Sahara India Pariwar is a major business conglomerate in India with operations in multiple sectors, including financial services, life insurance, mutual funds, housing finance,  infrastructure & housing, print and television news media, entertainment channels, cinema production, consumer merchandise retail, healthcare, hospitality, manufacturing, sports, and information technology.

Sahara India Pariwar announces the picking up of Lucknow Franchisee of the soon to be launched “Hockey India League”


Lucknow, July 23, 2012: Sahara India Pariwar, a major business conglomerate and the prime promoter & patron of sports in India, has created another milestone today by announcing to become one of the prime franchisee of the ‘Hockey India League’ (HIL), which is to be started by Hockey India. The Hockey India League (HIL) will initially comprise of 6 teams which will play amongst each other (both home and away matches). Sahara India Pariwar, the Lucknow based business conglomerate, will be the owner of the Lucknow franchise. Moreover, by taking up this franchisee, Sahara India Pariwar intends to encourage young talents of this great game of skill and energy, thereby giving them a platform to nurture their skills under the supervision of talented sportsmen.

Speaking on the occasion, ‘Saharasri’ Subrata Roy Sahara, Managing Worker & Chairman, Sahara India Pariwar, said “We are proud to associate ourselves with this great game, which has created legends in the past. By taking up this franchise we are sure that fresh talent will be identified at city and regional level, who in turn will bring laurels to our beloved nation. We are also hopeful, that following our efforts to encourage Hockey, other corporate entities will also come forward to support this league which will eventually benefit the game and its exponents”. 

Mr. Narendra Batra, Secretary General, Hockey India, said, “I am grateful to ‘Saharasri’ and Sahara India Pariwar, for again coming forward in support of Hockey. The Group has always come forward and supported the sport of hockey at all times by providing it the much needed support.”

Apart from being sponsor to the Indian Hockey Team, Sahara India Pariwar had also joined hands with Federation Internationale De Hockey (FIH) in 2004, the World’s apex Body for Hockey, and became the 4th Global Partner of the Federation for a period of 3 years. Sahara India Pariwar has felicitated the entire Indian Hockey Team, including both the players and the officials, on numerous occasions when Indian team has registered historic wins including the recent FIH Olympic Qualifiers. 

Sahara Infrastructure and housing expands its business by introducing 10 lifestyle township projects

Sahara India Pariwar is among the top business conglomerate in the India. The company has diverse interests and that includes Real estate, Life Insurance, Financial Services, consumer products, Mutual Funds, Housing Finance, Tourism, Media & Entertainment, Hospitality, Infrastructure and housing and more. Sahara Infrastructure and Housing, the real estate entity of Sahara India Pariwar has recently introduced 10 lifestyle township projects. Out of these 10 residential project, 9 will be of self sufficient integrated townships under the brand name of Sahara City Homes and the rest one will be under the brand name of Sahara Grace.
These 9 Sahara City Homes integrated townships are coming up in the cities of Aurangabad, Pune, Gwalior, Jodhpur, Porbandar, Kashipur, Solapur, Bareilly, Katni, Kashipur and the other residential project, Sahara Grace is coming up in Bhubaneshwar.

The announcement of this township project was marked by the flag off of 10 cities by Subrata Roy Sahara, Managing worker and Chairman of Sahara India Pariwar in grand ceremony “Shubh Aagaman” at Lucknow. The ceremony was followed by simultaneous Bhoomipujans and Shubh Aagaman at all sites of this project.
On this wonderful day, Subrata Roy Sahara introduced another 58 project within financial year 2012 – 13 in different parts of India. Out of these 58 projects, 21 will be township projects and 37 will be a part of low cost housing segment. By the launch of these projects, Sahara India Pariwar will enter the budget housing segment under a new brand name. The residential unit of the Sahara affordable housing would cost around Rs. 5 -15 lacs, across 350+ cities of India.

The aim behind the launch of these projects is to provide a world’s best lifestyle to the citizens of India. According to Subrata Roy Sahara, the increasing level of population and lack of adequate up gradation of support infrastructure has affected the lifestyle of people in India badly and by introducing this residential project, he aims to improve the standard. He assured that these 10 township projects along with the 8 ongoing projects and forthcoming 58 projects will be the jewels of quality lifestyle.

Sahara India Pariwar aims to offer quality lifestyle to people across the board cover not just Tier I cities but also Tier II, III and even small towns. Though the company has witnessed many problems and challenges in its endeavor, however it has proved at all steps that its aim is undeterred.

Sahara India arm introduced low cost housing scheme

Sahara India Pariwar is one of India’s leading business conglomerates. This company has business interests in diverse areas including Life Insurance, consumer products, Tourism, Housing Finance, Media & Entertainment, Mutual Funds, Real estate, housing, Hospitality, Infrastructure, Financial Services and many more. Sahara Infrastructure and housing, the real estate arm of the Rs. 50,000 Crore Sahara India Pariwar. This business of Sahara India Pariwar is dedicated into multi dimensional ventures, mini and mega townships, construction of a broad range of houses, shopping malls, retail spaces, commercial complexes, luxurious penthouses, office spaces and villas.

This entity of Sahara India Pariwar has recently launched the first low cost housing project in India. This housing project will be known as Swapna City. The houses build under this project will cost between Rs. 5.5 Lakh and Rs. 12 Lakh and will come up across 366 Tier II and Tier III cities in India. The houses built under this low cost housing project will range from 285 square feet studio apartment to one and two bedroom apartments.

According to Subrata Roy Sahara, Managing worker and Chairman of Sahara India Pariwar, this low cost housing project is expected to be completed over the next three to five years. This low cost housing project is the first such venture of Sahara India Pariwar. With the increasing demand of mass housing in cities, this project will come as a great relief to people who belong to low income groups. According to this project, seven to 10 affordable housing projects were on the anvil in Delhi NCR, near Dwarka and Ghaziabad where the Company has already captured land.

Subrata Roy Sahara also announced the launched of 10 lifestyle township projects. Out of which nine would be self sufficient integrated township under the brand of Sahara City home and one premium residential apartment cluster named Sahara Grace which has been established at many places like Jodhpur, Pune, Bareilly, Aurangabad, Gwalior, Solapur, Kashipur, Porbandar and Katni. After the residential project in Kochi, the second premium residential apartment cluster was also launched in Cuttack in Bhubaneshwar.

According to Sahara India Pariwar future plan in the real estate entity, the company would introduce 58 real estate projects in the current estate. Out of these 58 real projects, 21 would be township projects while other 37 would belong to the affordable housing group.

Sahara Infrastructure and Housing is also looking forward to incursion into farming housing schemes. This project will be maintained by the company for an initial ten year after being developed, it will be handed over to the housing societies.

Sahara India Pariwar expansion into dairy business

Sahara India Pariwar is a Lucknow based Indian conglomerate which has business in diverse areas such as Mutual Funds, Hospitality, Life Insurance, Media & Entertainment, Financial Services, Housing Finance, Real estate, consumer products, Infrastructure, Tourism, housing etc. The company was started in 1978 by Subrata Roy Sahara with three workers in Gorakhpur in Uttar Pradesh and now it is become one of the leading companies of India. In fact the company was declared to be thew second largest employer in India after India Railways by Time Magazine. The company has been honoured with plenty of awards.

Recently the company announced the launch of world's largest dairy on April 1, 2013. For this business he will acquire 9000 acres near Muzaffarnagar in Uttar Pradesh besides land in Madhya Pradesh.

According to Subrata Roy Sahara, the managing worker and chairman of Sahara India Pariwar, the launch of world's largest dairy is an initiative to make a foray into dairy business. Through this dairy the company is planning to produce 50 lakh tonnes of milk”.

Subrata Roy Sahara assured that, pure milk would be made available to public through this dairy. The objective of introducing this dairy is to increase productivity of milch animals and thereby milk products to meet the continuous increasing demand for milk in the country.

Sahara India Pariwar is a major business conglomerate in India with operations in multiple sectors, including financial services, life insurance, mutual funds, housing finance, infrastructure & housing, print and television news media, entertainment channels, cinema production, consumer merchandise retail, healthcare, hospitality, manufacturing, sports, and information technology.

Bangladesh Cricket Board presented the T-Shirt of Bangladesh National Circket Team with Sahara's Logo

Bangladesh Cricket Board presented the T-Shirt of Bangladesh National Circket Team with Sahara's Logo

Lucknow, June 11,2012: Mr. AHM Mustafa Kamal FCA, the President of the Bangladesh Cricket Board presented the T-Shirt of Bangladesh National Circket Team with Sahara's Logo to 'Saharasri' Subrata Roy Sahara, Managing Worker & Chairman, Sahara India Pariwar. Sahara had recently picked up the sponsorship of Bangladesh Cricket Team. Also presented in the ocassion was Mr. Abhijit Sarkar(extreme right), Director - Sahara Adventure Sports Limited & Head - Sahara Corporate Communications and Mr. Saurabh Bhattacharya (extreme left), Dy. Director Worker of Sahara India Pariwar.

Sahara's logo on Bangladesh National Cricket Team's


ABOUT SAHARA INDIA PARIWAR:
Sahara India Pariwar is a major business conglomerate in India with operations in multiple sectors, including financial services, life insurance, mutual funds, housing finance, infrastructure & housing, print and television news media, entertainment channels, cinema production, consumer merchandise retail, healthcare, hospitality, manufacturing, sports, and information technology.

Sahara introduces 10 lifestyle township projects; another 58 projects to be introduced within FY 2012-13


Will have 76 LIVE projects by March 2013, Spread over a total of 900 acres, the 10 new projects will offer about 25 thousand residential units amidst world class amenities & facilities. Saharasri also announces that Sahara Infrastructure and Housing will enter the Affordable Housing Segment in January 2013. 

Lucknow, June 10, 2012: Sahara Infrastructure and Housing, the real estate division of Sahara India Pariwar, today announced 10 lifestyle township projects, of which 9 will be self sufficient integrated townships under the brand name of ‘Sahara City Homes’ and 1 under the brand name of ‘Sahara Grace’. The ceremony was marked by the flag-off of 10 cities done by ‘Saharasri’ Subrata Roy Sahara, Managing Worker & Chairman, Sahara India Pariwar in a grand ‘Shubh Aagaman’ ceremony at Lucknow followed by simultaneous ‘Bhoomipujans’ and ‘Shubh Aagaman’ ceremony at all 10 projects sites. The flag-off by ‘Saharasri’ was directly telecasted at all the 10 project sites across India followed by relay of ‘Shubh Aagaman’ ceremony of each project site. On this occasion ‘Saharasri’ Subrata Roy Sahara, also announced to introduce another 58 projects within FY 2012 – 13 spread across India. Out of 58 projects, 21 will be township projects and 37 projects will belong to affordable housing segment. With this, Sahara will enter the Affordable Housing Segment under a new brand name and will address the supply gap in the mass housing segment. This new brand will make housing affordable to people by offering residential units in the price range of Rs. 5-15 lacs, across 350+ cities of India.

Speaking on this occasion, ‘Saharasri’ Subrata Roy Sahara, Managing Worker & Chairman, Sahara India Pariwar said, “India has always been an attraction to the world for its magnificent architecture and vibrant lifestyle. While the magnificence of the ancient marvels of architecture stand tall for the world to see, the standard of living space across the nation has failed to match the change of time and the world standards, primarily due to lack of adequate up-gradation of support infrastructure; load of population and fractured & sporadic planning. It is my earnest desire to provide a lifestyle to the citizens of our beloved nation which matches the world’s best standards. We have vowed to develop comprehensive real estate projects offering quality lifestyle to people across the board covering not just Tier I cities but also Tier II, III and even small towns, in congruence to the scales of income of people.”

He further said, “In our endeavour, we have witnessed many ups and downs in the industry and faced many challenges, many due to the magnitude of our vision; but I am happy that we have proved at all steps that our mission is undeterred. These 10 townships along with the ongoing 8 township projects and forthcoming 58 projects to be added in January 2013, enforce our commitment and I am sure that these projects will be the jewels of quality lifestyle”.
Spread on a total area of 900 acres, the 10 projects will offer 25 thousand residential units along with a world class range of amenities and facilities. The Project Management of these 10 projects will be done by Sahara Turner Constructions Limited. The possessions of residential units is planned to start in 2.5 years with project completion in 5 years.

Out of the 10 projects, the 9 ‘Sahara City Homes’ integrated townships are coming up in the cities of Pune, Aurangabad, Jodhpur, Gwalior, Bareilly, Solapur, Porbandar, Katni, Kashipur while 1 ‘Sahara Grace’ brand of premium residential apartment cluster is coming up in Cuttak - Bhubaneshwar. These 10 cities will span across 7 States of India. Sahara City Homes, aimed to be the world’s largest chain of integrated townships, offers a relaxed, secure and healthy environment to its residents along with a wide range of amenities and facilities, matching up to the international standards. ‘Sahara City Homes’ integrated townships are currently being developed in 7 cities (Lucknow, Jaipur, Indore, Nagpur, Ahmedabad, Satna and Coimbatore). The possession of approximately 1000 residential units in ‘Sahara City Homes’ township of Lucknow, Jaipur, Indore and Nagpur has already been given. The company will deliver over 2000 residential units in the current financial year.

Sahara Grace brand of residential apartment clusters has been a major success in Gurgaon and Lucknow where it has been completed and sold out. ‘Sahara Grace’ project is ongoing in Kochi and has now been introduced to twin city of Cuttak - Bhubaneswar. A fine balance between aesthetics and functionality, ‘Sahara Grace’ Bhubaneswar will offer facilities like gated community with 24X7 security guards, surveillance camera on each block, intercom facility for each unit, Electric substation, 24X7 Power back-up for common areas, rain water harvesting, fire control system, wide metalled roads and landscaped area.
Note for the Editor:

About Sahara City Homes - Aimed to be the world’s largest chain of integrated townships, Sahara City Homes offers a relaxed, secure and healthy environment to its residents. An ideal blend of value addition amenities and facilities in a breathtaking environment, matching up to the international standards, Sahara City Homes is being made accessible even in smaller cities and towns which are currently being ignored by other large Real Estate Developers. The townships, offers a product mixes consisting of a combination of 1 to 5 bedrooms in the category of High Rise Apartments, Mid Rise Apartments, Independent Row Houses and Independent Bungalows.

Each ‘Sahara City Homes’ township (depending upon the size of the township and subject to regulatory approvals) offers its residents range of facilities like Floodlit Central Park, Shopping Malls & Multiplexes as well as Convenient Shopping, Hotels & Club, Clubs & Community Centers, Transport Services, School, Power Supply Back Up, Piped Cooking Gas, Petrol Pump and amenities like S.T.P & Garbage Disposal, Water Harvesting, Purified Drinking Water. As an extra safety measure, each township has Hospital, Ambulance service, Multi-Level Security System manned by security guards 24X7.

About Sahara Grace – ‘Sahara Grace’ brand of premium residential apartment clusters(depending upon the size of the project), will offer its residents various amenities like clubhouse, Swimming Pool, Health Club/ Gymnasium, Badminton Court, Billiards / Snooker and TT facility, Snack Counter and Kid’s play area. Along with these facilities, there will be a Hotel & shopping complex, Helipad, Multi-storied Car Parking, Multi-level Security System, Piped Gas Facility, In-house Fire Control System, Rain Water Harvesting System, as well as separate kid’s Play Area for all its residents.

As a safety measure for protection of life & property from Earthquake, construction of all projects (both Sahara City Homes and Sahara Grace), is designed at 1 level higher than the applicable seismic zone, as per the specifications of Bureau of Indian Standards.

ABOUT SAHARA INDIA PARIWAR:
Sahara India Pariwar is a major business conglomerate in India with operations in multiple sectors, including financial services, life insurance, mutual funds, housing finance, infrastructure & housing, print and television news media, entertainment channels, cinema production, consumer merchandise retail, healthcare, hospitality, manufacturing, sports, and information technology.

 For further Information please contact: 
 Ghulam Zeeshan,
 Assistant Chief Manager, Corporate Communications, Sahara India Pariwar, 
 Handphone - 9335235621, 
 Email – zeeshan.ghulam@saharacorpcomm.in, ghulam.zeeshan@gmail.com

Hotel Sahara Star bags three awards at International Hotel Awards

Sahara India Pariwar, the multi business India based company that is founded and managed by Subrata Roy Sahara has been successfully scaling great height of success. The multi business interests of the Sahara India Pariwar are finance, manufacturing & trading, consumer products, media and entertainment and Infrastructure& housing. Hotel Sahara Star, the major property of Sahara India is a five star luxurious hotel which is known to offer highest level of services and facilities. This five star luxurious hotel of Sahara India Pariwar has recently bagged three awards at International Hotel Awards Asia Pacific 2012-2013 and the awards bagged by them were - “Five Star Award for best convention hotel for India”, Highly commended for hotel architecture for India” and Highly commended for hotel interior for India”.

Hotel Sahara Star is truly a masterpiece and is one of the top luxury hotels of the India. It is located just opposite to the domestic terminal and at a short distance from the international terminal at Western Suburb in Mumbai. This well built hotel includes 217 perfectly furnished centrally air conditioned rooms that are divided into the different names of planets. There are 83 Earth rooms 97 Mercury rooms, 30 Mars rooms and 7 Uranus suites. Each and every room at the hotel is decorated and designed according to different planets.

Besides these three awards, the hotel has bagged various other awards such as The Century International Quality ERA Award in the Gold Category by Business Initiative Direction, 16 awards at the 5th Golden Star XII Awards in 2012, best 5 star Metro Hotel in 20122 by Today's travelers, Award for best styling starter – Indian & International by Zee Khana Khazana food, 7th Hospitality India & Explore the world Annual International Award for best luxury hotel 2011, 7th Hospitality India & Explore the world Annual International Awards for Best CEO 2011, The Design Innovation honors for India's largest Marine Aquarium by Society Interiors Building Design Awards 2011, Times Food Guide Award for the best Lebanese cuisine to Mabruk – The Mediterranean restaurant for four consecutive years from 2008 to 2012, The Great Indian Culinary challenge Award for best culinary team 2010 and 2011, Number one hotel in the 5 Star category for the best performing hotel for 2010 by Travel Guru, ACE Tech 2007 Architecture, constructin & Engineering Award by Economic Times for Hotel with fusion of hospitality and entertainment and many more awards.

Sahara India Pariwar to target budget township

Sahara India Pariwar is one of the largest India based corporate conglomerates that have diverse business interests that includes infrastructure and housing, information technology, media and entertainment and consumer merchandise retail venture. Recently the company has signed a memorandum of Understanding with Bangladesh government to invest in modern buy budget township schemes. This move of Sahara India Pariwar will provide a better living to people of Bangladesh at low prices. The MoU was signed by owner and Chairman of Sahara India Pariwar - Subrata Roy Sahara and Joint Secretary (Development) of Housing and Public works – Syed Matlubur Rahmand and RAJUK Chairman Nurul Huda.

The MoU was signed in the presence of State Minister for Housing and Public Works Abdul Mannan Khan. According to the MoU, Sahara India Pariwar is capable for building some township around Dhaka. Sahara India Pariwar is going to set up an office in Dhaka very soon to take the process further. They are working hard to create a proposal and then to submit it to the government to finalize a deal as soon as possible. Though MoU signed between government and Sahara India Pariwar does not have any legal binding, however it contains the intention of the government and Sahara India Pariwar to work together for the development of Bangladesh.

According to Subrata Roy Sahara , this housing projects would be designer in ways that are different from those of Bangladesh real estate firms. His emotional attachment to the country from the childhood has made him to invest here. He has heard so much about Bikrampur, a small place located near Dhaka from his mother. After the partition of the subcontinent in the year 1947, his family migrated to India. This was the first visit of Subrata Roy Sahara to Bangladesh. He feels extremely pleasure at the chance of working in Bangladesh. Besides business interest, he have a social and sentimental interest with this project.

For implementation of this low cost township he will be requiring around 200 acres of land where all types of facilities such as power back up, pure drinking water supply, prayer halls, educational institutions, community centre, hospital, large cricket ground and swimming pool will be provided to the residents. The investment amount of this residential township would be some billions of dollars. it is a great initiative by Sahara India Pariwar to enhance the living style of low income groups of Bangladesh.

Sahara India felicitated Indian hockey team for their brilliant performance in FIH Olympic qualifiers

Sahara India Pariwar is one of the largest India’s corporate conglomerates that have various business interests like information technology, infrastructure and housing, media and entertainment and consumer merchandise retail venture. The company has made great changes in the India sports. In fact it is committed to developing and promoting Indian sport.

Recently the company felicitated Indian hockey team with a cash incentive of Rs. 1.12 Crore for their brilliant performance in FIH Olympic qualifiers. By qualifying the FIH Olympics, the team has taken entrance in the London Olympics 2012 after having missed the Beijing games four year. The incentive of Rs. 1.12 Crore provided by Sahara India Pariwar will be distributed amongst the players and support staff of India Hockey Team.

Sahara India Pariwar awarded Rs. 11 lakhs each to Shri Sardar Singh and Shri Sandeep Singh for their outstanding performance in the match. The rest of the ream is awarded with Rs. 5 lakhs each for their performance. The support staff is awarded with Rs. 1 lakh each. The Sahara India Pariwar has recently renewed its sponsorship deal with Indian hockey team for a period of next five year at a 170 per cent increase over the past contract span of time.

Subrata Roy Sahara, Managing worker and Chairman of Sahara India Pariwar announced that he feels proud that Indian hockey team performed so well in the tournament. In fact he feels extremely happy to be associated with the national game of India. He consider this incentive as a small token of appreciation to encourage the Indian hockey team and the staff supporters to do well in the future games and bring greater glory to the nation through the national sport.

The Sahara India Pariwar is not only a sponsor to the Indian Hockey team, but also has played host to the India hockey team for their coaching camp for the Champion’s trophy in 2003. The things that were taken care of during that camp were lodging, boarding, practice camps and traveling of the entire team.
According to Subrata Roy Sahara Indian hockey team have great potential so it needs to be promoted and he feels pleasure to promote the national sport of India.

Besides hockey, the company is promoting various other Indian sports such as Archery, wrestling, boxing, cricket, shooting and Hockey. The company active support to these sports has taken them at a new heights now. The contribution of Sahara India Pariwar towards the sports of India is due to its emotional commitment towards the betterment of sports in India.

Sahara City Homes, an affordable residential solution in Jaipur by Sahara India Pariwar

Sahara India Pariwar is the popular multi business company of India that is owned and managed by Subrata Roy Sahara. The varied business interests of this firm are consumer products, finance, Infrastructure and housing, manufacturing & trading and media and entertainment. Sahara Prime City is one of the entities of Sahara India Pariwar that is involved in infrastructure and housing field. Nowadays it is involved in the construction of a new residential project by the name of Sahara City homes in Jaipur.

Sahara City Homes is a chain of integrated township in different cities of India like Gwalior, Coimbatore, Satna, Aurangabad, Solapur, Nagpur, Ahmedabad, Aurangabad, Lucknow, Indore and Jaipur. This residential project is introduced by Sahara India Pariwar in order to address your need for a value added life.

Sahara City Homes in Jaipur by Sahara India Pariwar, is gaining a lot of popularity these days. This builder is promising to offer all modern amenities like regular transport services, multi level security, green and open area, 100% power backup, multi gym, piped cooking gas supply for every kitchen, rain water harvesting, earth quake resistant construction level, air conditioned township, waste management system, hospital and school within the complex, central park with pool, mall & multiplex, petrol filling station, 24 hours water supply, community center and hotel with clubs.

Sahara City Home is located on 92 acres of land on main Jaipur-Agra National Highway, near five star resort i.e. Choki Dhani and opposite Radha Swami Bhawan on Tank road in Jaipur. This residential project by Sahara India Pariwar is offering 1, 2, 3, 4 Bedroom apartments, pent houses and independent home. Here you will enjoy some of great amenities and decent living space.

The main aim of Subrata Roy Sahara, behind the launch of this residential project in Jaipur is to meet the requirements of affordable housing. This residential project is expected to change the whole definition of lifestyle of residents of Jaipur.

Individuals looking for affordable residential solution in Jaipur can consider Sahara City Homes in Jaipur. This upcoming hot property of Jaipur is being offered at moderate prices for middle class people with all the assured facilities of security, health, well connected transport, education and communication which make it a perfect residential project. If you get complete assurance that the amenities offered by Sahara India Pariwar at this residential complex suits you and your budget then you can invest you hard earned money in this residential Project.

Studio NYSA – Sahara’s state-of-the-art music studio

Sahara India Pariwar is one of the largest multi business conglomerates having core competence in fields such as consumer merchandise retail venture, infrastructure and housing, information technology and media and entertainment etc. This company was started by Subrata Roy Sahara along with three workers in Gorakhpur and now it has become one of the popular and largest multi business conglomerates. This company is a major player in the field of media and entertainment and also owns a music studio.

Sahara NYSA, the state-of-the-art music studio of Sahara India Pariwar caters to the best of recording, editing mixing and mastering of music. This Music studio has proficient human resource in the form of well trained and experienced professionals and audio team who have worked with the most excellent music directors in the film industry. It comprises of two set ups and those are Nysa A and Nysa B.

Nysa Studio A is well equipped with the Dyna Audio monitoring system for both stereo (conventional) and Surround (5.1), mixing, monitoring environment and one of the best mixing console in the world and i.e. “The SSL 9000K series”, an all analog mixing console from the Solid State Logic. It is the only studio in India and this in the world to possess the limited edition product. This studio feel pride to use the analog recording tape machines, a technology that beautifies sound the in the yester years, which makes it one of the best music studios in the world. The array of gadgets available at the studio helps one experiment, improve and create a different music. On the other hand, Nysa Studio B is well equipped with the ‘SSL 4000G+”, an all analog mixing console. It is the most preferred console in the world because of its excellent sonic quality.

Both Nysa A and Nysa B provide the best of recording technologies with the great combination of analog and digital recording domains. It is a perfect place for scoring of songs and background music for films. Furthermore it also has offer the facility of dubbing for films.

The services and technology of this studio makes it a rare in the industry. According to Subrata Roy Sahara, this studio aims to provide the best quality and delivery of the products within permitted time frame.

This music studio was launched in Mumbai in the presence of industry bigwigs including Shamir Tandon, Priya Dutt, Boney Kapoor, Sridevi, Sreemanto Roy, Viju Shah, Kishen Kumar, Sreemanto Roy, Ramesh Sippy, Monty Sharma, Bappi Lahiri.

Sahara India Pariwar’s contribution to commonwealth games in 2010

Sahara India Pariwar is the multi business conglomerate which is owned and managed by Subrata Roy Sahara. The diverse business interests of the company are infrastructure and housing, consumer merchandise retail venture, media and entertainment and information technology. The company is the leading promoter and supporter of sports in India and it has made whole hearted contribution in the preparation and organizing of the Common wealth games 2010. As a part of contribution, Sahara India Pariwar deployed more than 300 employees of the rank of Executive Directors, Assistant Directors, Junior and senior staff, General Manager and Deputy Directors for the common wealth games 2010.

Sahara India Pariwar commissioned and recorded a song “Ji Jaan Se” on behalf of the people of India. This song is sung by celebrity singers – Sonu Nigam, Shankar Ehasan Loy and Saapna Mukherjee to support common wealth games. This song was recorded in its pulsating beat and expansive mood and was played out on plenty of major TV channels. Moreover, Sahara India Pariwar came up with advertisements in the newspaper, signed as “we the people of India”.

The volunteers offered by Sahara India Pariwar entirely looked after athlete and guests at the games village and airport. Furthermore, Sahara India Pariwar has announced incentives and an award programme in order to motivate volunteers. The company has extended great contribution with its quality human resources and services. They made a great contribution to make the even memorable to all the guests coming from across the world. The contribution offered by Sahara India Pariwar ranges from games village to Airport and to other important location. Their support has considerably helped delegates, athletes, guests and officials.

According to Subrata Roy Sahara, the main reason behind this contribution was to enhance the image of the country. He and his team personally visited the major locations associated with common wealth games in order to check the arrangements. The skilled officials of the company from Hospitality business and aviation were deployed at railway stations, airport, sports village, venues and hotels in order to provide the best experience and services to the guests coming from all around the globe for the games.

The company has organized and hosted for the major members of the commonwealth games at Indian habitat Centre. The esteemed guests for the dinner were received with great dignity by Sahara Officials. The dinner was organized in Maharaja Royal theme and warmed everyone’s heart.

Hotel Sahara Star for a luxurious stay in Mumbai

Sahara India Pariwar is one of the well known corporate conglomerates of India which was started in 1978 by Subrata Roy Sahara along with three workers in Gorkhaphur. Now it has one of leading company in India. The company has diverse business interests in fields like consumer merchandise retail venture, information technology, infrastructure and housing and media and entertainment. Hotel Sahara Star, the flagship property of Sahara India Pariwar is a five star luxurious hotel that offers the highest level of services and facilities.

It is one of the top luxury hotels of the country, strategically located opposite the domestic terminal and a short distance from the international terminal, Parle East, Western Suburb in Mumbai. The hotel enjoys a privileged locality close to the both domestic and International terminal which makes it easily accessible to people landing on the Mumbai domestic as well as international terminal.

The Hotel Sahara Star offers 217 well furnished centrally air conditioned rooms that are separated into 83 Earth rooms 97 Mercury rooms, 30 Mars rooms and 7 Uranus suites. Each room is themed and designed according to different planets have unique touches such as glass bathrooms and motorized curtains.

The rooms at Hotel Sahara Star is equipped with all contemporary amenities like direct dial telephone, LCD television, business kit, electronic safe, writing table and tea/coffee maker. These rooms provide you a perfect staying option. The hotel stands deeply rooted in traditions and culture which personifies the spirit of developing India. Everything at The Hotel Sahara Star lets you experience a unique essence of luxury as well as comfort.

The hotel abodes a range of 9 fine dining options. Some of the restaurants at the hotel offer global cuisine while three restaurants offer exclusive India, Mediterranean and Pan Asian cuisine. There is also The Bakery Shop and a café that serves sumptuous bakes. The hotel also boosts a pub and a lounge.

It reflects matchless luxury with its striking 55000 square feet tropical lagoon that looks up to the world’s largest pillar less clear- to- sky dome which is one of its kinds. This is complemented by India’s largest marine aquarium that adobes many wonders of marine life.

The hotels have the finest blend of hospitality and entertainment with magnificent ambience and high class amenities. It stays ahead of customer’s expectations and attracts many business and leisure travelers. Here you will experience a unique blend of international facilities with traditional Indian hospitality.

Sahara Prime City Limited collaboration with USA’s Turner Construction Company

Sahara India Pariwar is one of the leading corporate conglomerates in which have many entities under its umbrella. This company has diverse business interests in fields like information technology, finance, consumer merchandise retail venture, infrastructure and housing and media & entertainment. Sahara India Pariwar started in 1978 by Subrata Roy Sahara, with three workers in Gorakhpur in Uttar Pradesh. Now Sahara India Pariwar is major player in the fields mentioned above. Sahara Prime city is one of the major entities of Sahara India Pariwar that is involved in the real estate business.

In collaboration with Tuner Construction Company, which is the largest building construction contractor and the Acropolis Capital Group, Sahara Prime City has formed a Special Situation Investment and Development firm to serve the construction and development market in India. Subrata Roy Sahara, Managing worker and Chairman of Sahara India Pariwar, Nicholas E. Billotti, President and CEO of Tuner Construction International and Annat Jain, Managing Partner of Acropolis Capital named that firm - Sahara Tuner Construction Limited.

The main aim behind the launch of this company is to serve the construction and development market in India. The company is providing integrated construction services in India and is leading the construction of the chain of Sahara City home, integrated townships and other real estate and other infrastructure projects of Sahara India Pariwar.

The company aims to complete the construction volume of Sahara Prime City Limited to $ 25 billion over the next 20 years of which they plan to complete $ 2.5 billion over the next 5 years. The Sahara Tuner Construction Limited will be the favorite contractor for the Sahara Prime City for the execution of this entire volume of job.

Sahara India Pariwar has initially invested $100 million and is holding 63% of the joint venture while the rest is held by Turner and Acropolis. On the other hand, Turner Company has spent around $ 1 million in setting up the partnership.

Acropolis has been associated in as a private equity partner for the Sahara Tuner Construction Limited. According to Subrata Roy Sahara, turner, which was the project manager for the popular Burj khalifa building in Dubai, will provide its proficiency in the construction field.

Moreover, Sahara Tuner Construction Limited will not limit itself to the Sahara projects but will also pursue third party building and construction projects. The company aims to emerge as a multi product and integrated construction Services Company that encloses the life cycle of building infrastructure and real estate projects.

Sahara India Pariwar towards sports development in India

Sahara India Pariwar is one of the largest corporate conglomerates in India with a diversified business interest that include infrastructure and housing, finance, consumer merchandise retail venture, media & entertainment and information technology. The company has also contributed immensely to inadequate provision and development of sports in India. It has been supporting the National Championships of Shooting, Wrestling, Archery and Boxing for the future of these disciplines in the Indian sporting field.

Moreover, the company is currently serving its third consecutive term as the major official supporter of India Cricket Team. Due to its continuous support, the company was offered the opportunity to involve itself in the making of the cricket stadium at Pune which has been named after Subrata Roy Sahara. Furthermore, the company owns the much popular Indian Premier League authorization and its team – Pune Warriors, India is now a major element of this very important cricket league. The company has also supported the annual ‘Sheesh Mahal Tournament’ which is one of the major and the oldest summer cricket tournament of India.
Sahara India Pariwar is also a major official sponsor of Asia’s oldest football league – The Calcutta Football League, the senior Indian Hockey Team from the year 2003. Subrata Roy Sahara, the owner and chairman of Sahara India Pariwar, has been involved in the development of sports in India because of his emotional commitment towards the betterment of sports in India.

Sahara India Pariwar’s contribution to development of sports in India is quite obvious through its sponsorship of major events like World Junior Power lifting in Delhi (1995), The Historic Sahara Cup Cricket at Toronto in Canada for three consecutive years (1996 – 1998), Indira Gandhi Hockey in Delhi (1995), Sahara India Gold Cup, Asia Cup Tennis in Delhi (1997), Sahara Uttar Pradesh Sports in Lucknow (1999), Women Cricket test match series between India and England (2003), Akhil Bhartiya Table Tennis Tournament (2003), SAARC Inter airline cricket tournament in Kathmandu (2003), Sahara Bucchi Babu Cricket Tournament in Chennai for three consecutive years (2002-2004), Under 19 one day international cricket series between Nepal and India (2003), Common wealth under 19 cricket tournament and Golf Achievers Cup (2003). The company has also assembles its resources to contributed to the success of the prestigious Delhi Commonwealth Games in 2010.

Furthermore, the company inaugurated India’s biggest sports awards, Sahara India Sports Awards in 2009. This award ceremony was organized to provide recognition and encouragement to talented sportsperson of India.